Why Another Fashion Magazine?

There are 32 fashion and beauty magazines for women sizes 00-12 – okay, start with the fact that “00” is actually a legit size. Finally, there is a fashion, beauty and lifestyle magazine (yes, smart women think beyond fashion and beauty) for the 62% of women who wear size 12 and up. Just like we’ve moved past the size nonsense, we recognize that workable style is much more about the sidewalk than the catwalk.

Mark Your Calendars…Spring is actually arriving

So you thought Spring arrived last week, well maybe, but I’m talking about Spring Fashion with the premier issue of fullbeauty magazine! We’ve been working on it for months to make sure you get the information and inspiration that will make you spring into spring (ok, that was way too fashionista), but really, the spring trends are fabulous and we make sure we’re giving you the how-to for fashion and beauty.


I wonder if the expression "to the max" happened because maxi dresses and skirts are maximum fashion right now...no, but it should be. It's funny that maxi dresses actually look lighter and more airy than shorter dresses in summertime.

Spring? Spring!

Ok, it’s snowing and just around freezing, but it’s the first day of spring…this is why optimism is so important. It will be warm, it will be warm, it will be warm. I’m so convinced as I twitch my nose and click my heels that I am actually putting away the heavy sweaters this weekend. I made a little spring shopping list and just ordered what I need to get ready when the real spring finally shows up.

Green with Envy

Most holidays are really unique to the ethnicities of the celebrants. The one major exception is St. Patrick’s Day. Go to any office on March 17th and you’ll see people of every age, race and gender wearing something green. I’m one of them!
Spring Forward

Spring Forward

It isn’t just the clocks that moved forward…your feet are in fast pursuit! The spring shoe trends are everything we ever asked for – chic, comfortable and affordable.

Spring Dresses

Anytime you watch a movie about a woman looking pretty, she’ll be wearing a dress. I actually think it’s more about how you feel than how you look, and that feminine aura is definitely noticeable. Spring is synonymous with flowers and dresses, certainly in large part due to the Easter dresses we started wearing as little girls.


It's International Women's Day. On March 8th, thousands of events are held around the world to inspire women and celebrate achievements, including political rallies, business conferences, government activities and networking events.
Move It!

Move It!

When I have a conversation with my clothes, “move it” is usually the first thing I say. I expect them to stretch every way possible, and be ridiculously comfortable while looking great. Well, my clothes just said it back to me and for once, I’m listening. There is this style called ‘athleisure’, a combination of athletic looking clothing that is just as great when I’m running around town as when I’m catching up on missed episodes of ‘Nashville’ and ‘Chicago Fire’…athletic-leisure.

Sexy Style

Not since Venus d’ Milo, that goddess of beauty, has draping looked this good. One of the best spring trends is draping, in tunics, sweaters and dresses. Even some tees are draped because they add an element of comfort with a very flattering fit.